Sales management coaching
Coaching is an often-confused word in business used to describe just about everything that coaching isn’t. Our understanding of it is crystal clear. We hope you agree?
“Coaching is the process of identifying a goal, achieving clarity on the desired future state and gaining commitment to a well formed set of actions and measurements to get there. As a result the individual or organisation improves and is able to demonstrate it”
“Management coaching is becoming an increasingly acceptable approach to personal development…buyers are more aware of what coaching at its best can offer”, according to a recent article (People Management) … “however, the market is becoming more sophisticated and there is an increasing trend towards specialisation”.
We believe that the most effective coach is one that can apply the principals of coaching but is also a subject matter expert.
A poll of 100 executives was carried out by PROfusion Public Relations as part of a study into the benefits of well-defined coaching. These are some of the results
| Companies that provide coaching to executives benefit from the following | |
|---|---|
| Improvement in quality of outputs | 48% |
| Increased productivity | 53% |
| Increases to organizational strength | 48% |
| Improved customer service | 39% |
| Reduction in complaints | 34% |
| Improved retention from those coached | 32% |
| Reduction in operating costs | 23% |
| Improvements to bottom line profits | 22% |
Our aim is to release the potential in your sales management team and sales force so they deliver greater levels of sales performance leading to improved morale, improved profitability and reduced staff turnover.
If you are interested in discussing sales coaching in a little more detail, I would be delighted to do so on 01908 261179 or alternatively email me and I will contact you personally by return.